Friday, February 5, 2010

Why not “genuine print”?

I know people keep cribbing about new generation not much in to reading. Book sales year on year is declining by number and Revenue. Piracy mafia is eating away the profits of the publisher, authors are not getting their recognition. I never knew what profits do book sellers like landmark enjoy? Guess! It is almost 100%. I have attached the scanned document which was found in a landmark store at Jayanagar. Cost price for a book “Secret” is INR 383.25 and Selling Price is INR 638.75. I seriously think Publishers should think of keeping the book prices low to encourage the “genuine print” buyers.